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How much does an ad in the
Business Newsletter cost?
A single ad is only $275 per issue; sign up for
one month, or 4 ads, and the cost goes down to $199
per ad. Sign up for 3 months, or 12 ads, and the
cost is further reduced to $149 per ad. Signing up
for 6 months, or 24 ads, brings the rate down to
$125 per ad; and, signing up for 12 months, or 48
ads, reduces the rate to just $99 per ad. This means
that it costs you less than 1.5 cents to reach each
retail buyer. That’s less than you could do it
in-house! The Scrapbooking.com Business Newsletter
program is by far the lowest cost marketing solution
to reach more retailers more often!
How is the weekly Business Newsletter different
than an ad in a traditional print magazine?
The biggest difference is that our publication
reaches more scrapbook companies more frequently
than any other business publication, with 48 issues
a year vs. 6 issues a year. Our Business Newsletter
advertising program is interactive and measureable,
but most importantly it works!
How can I track how many retailers saw my ad?
We make it easy with a monthly report that shows you
how many retailers opened the newsletter and the
number of click-throughs to your website. With print
magazines it’s impossible to track performance and
therefore impossible to improve performance.
How many retail buyers, merchandisers and owners
do you reach?
We have over 5,000 retail buyers in the scrapbooking
industry who have signed up for our free weekly
newsletter. This makes our business newsletter for
the scrapbooking industry the largest and most
frequently read publication in the industry today.
What is your frequency in reaching retail buyers?
Unlike traditional print magazines, our frequency is
once per week. This makes the Scrapbooking.com
Business Newsletter the leader in both reach and
frequency for your brand.
How fast can you get my ad program up and
running?
We have the capability to get your ad program up and
running within a week. Traditional print magazines
can take up to 3 months! Additionally, ads designed
for the Internet cost much less to produce than
traditional print ads; yet another reason why our
Business Newsletter is fast becoming the number one
marketing tool for manufacturers worldwide.
How long is the agreement period?
The agreement period is entirely up to you. The
agreement can be for a little as one ad in a single
issue or multiple ads in all 48 issues for the year.
The program is as extensive and flexible as you need
it to be for your business. |
